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Web Survey Bibliography

Title Research and the Internet: a winning combination
Author Clarkson, B.
Year 1999
Access date 28.07.2004
Abstract

As a researcher, you know how time-consuming and expensive it can be to conduct surveys. The Internet is changing that fact by providing a fast and inexpensive way to contact people with your questions and get their responses. People answer by computer, so their responses can be automatically added to your database...no data entry hassles and no waiting. Finally, the Internet allows you to build an unprecedented amount of flexibility into your surveys. You can collect data from a broad variety of people, yet still get the kind of detailed information usually available only through extensive pre-screening of respondents.

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Year of publication1999
Bibliographic typeJournal article
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Web survey bibliography - 1999 (45)